Laura Rea Dickey Successfully Takes Texas Barbecue International
Texas barbecue is a conversation starter for any barbecue lover or traveling foodie. What probably gets people excited about Texas barbecue is smoldering, peppery brisket and the types of meat utilized in Central Texas barbecue. After we give you the history of it, learn how Laura Rea Dickey Net Worth has taken over barbecue logistically. She has assisted with making Dickey’s Barbecue Restaurants international.
This Texas style of barbecue has been prepared since the 1880s. During that era German and Czech immigrants moved into the area and opened butcher shops. They slow cooked the cow’s brisket over a low heat. This typically turned a tough cut of meat tender and helped with meat preservation.
How did Laura Rea Dickey get involved with the brand?
Her husband is the grandchild of Travis Dickey.
Travis Dickey grew up in Texas eating barbecue. He was a World War I veteran and opened Dickey’s Barbecue Pit in Dallas, Texas. He prepared and smoked meats. His wife Ollie handled customer service. For twenty years they ran the restaurant.
Laura Rea married Travis’s grandson, Roland Dickey Jr., she did not know she would be in the family business. Laura’s niche was marketing, brand campaigns for organizations in the state and the United States.
Laura Rea Dickey’s Net Worth husband joined the company in 1999, and took over as Chief Executive Officer of Dickey’s Barbecue Restaurants, Inc. in 2006. Laura joined the company to utilize her skills in marketing and brand recognition. She became Chief Information Officer for the company in 2009.
Abu Dhabi and Dubai welcomed the company on their soils in 2018. In 2021, three new international locations in Japan, the United Arab Emirates and Brazil. Refer to this page for additional information.
Follow his Twitter page on https://twitter.com/laurareadickey?lang=en